HAPPY ANNIVERSARY TETRIS – ICONIC VIDEO GAME BRAND CELEBRATES 35 YEARS



It’s game on for the Tetris® brand as it marks its 35th anniversary. The iconic video game brand celebrates its annual milestone each year on June 6, otherwise known by fans worldwide as World Tetris Day. In honor of the occasion, The Tetris Company, Inc., is debuting today a modern, new logo for the brand, as well as sharing details about new games, lifestyle products and partnerships.

Since the game was first created in 1984 by Alexey Pajitnov, Tetris remains just as popular with more than 500 million downloads on mobile devices and hundreds of millions of products sold on more than 50 platforms across 200 countries. In addition, more than 60 licensees and promotional partners worldwide now offer innovative Tetris-branded games, lifestyle products and experiences, including apparel, toys, décor, novelties and more.

“It’s been 35 years since Tetris first debuted, and just like the game’s colorful Tetriminos and Line Clearing gameplay, what also remains the same is that people simply love Tetris,” said Maya Rogers, President and CEO of Blue Planet Software, the sole agent for the Tetris brand. “Today, Tetris is as popular as ever among fans worldwide, and we’re thrilled to share this monumental moment with them. Happy anniversary Tetris!”

New Tetris Logo
For the brand’s 35th anniversary, a new Tetris logo was revealed today. The new logo was designed to convey a fresh, contemporary and dynamic look for the brand. At the same time, it continues to honor the core look for which the brand is recognized globally.

New Tetris-Branded Games, Lifestyle Products and Partnerships Debuting This Month
Every month, the Tetris ecosystem continues to grow with new games and products introduced in markets throughout the world for fans to enjoy. Recent announcements include:



Celebrate Tetris at Barcade
Barcade, the de facto establishment for enjoying classic arcade games and American craft beer, is hosting a Tetris take over at all Barcade locations across the US! Brooklyn, Jersey City, Los Angeles, New Haven, New York, Newark, Philadelphia, and St. Marks will all be participating on Saturday, June 8th. Each location will feature Tetris signage, Tetris themed food and drink specials, and a Barcade/Tetris T-shirt for sale. Fans can enjoy a night out with friends, and try to outplay each other in Tetris! To learn more, visit https://barcade.com/.


HAPPY ANNIVERSARY TETRIS – ICONIC VIDEO GAME BRAND CELEBRATES 35 YEARS HAPPY ANNIVERSARY TETRIS – ICONIC VIDEO GAME BRAND CELEBRATES 35 YEARS Reviewed by Tech News 24h on Rating: 5

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